Profit Zone
Profit Zones are for service-based businesses that need simplified processes, crystal clear, concise messaging, content, and the most straightforward marketing plan to sell NOW because they don’t have the time to wait 3-6+ months to start selling and to increase their profitability by 20%, in 1 or 3 days, without spending more time or money on marketing—everything you need to step up and scale.
All the things you need to build on your uniqueness and leverage buyer psychology to increase your profit.
Previous payment from the Outstanding Gameplan is applied to the cost
How it works
Every Profit Zone programme starts with the Outstanding Gameplan, a 2,5 hours online session where we’ll look at your business, industry, and offer to understand why people buy from you and leverage buyer psychology to sign more clients. (I wrote a dissertation on the topic.) And we’ll find the unique essence of your offer that’ll put you above all similar offers to attract and impress your (prospective) clients.
And after that, we’ll do the math and your pricing to make sure your business can reach a very nice and comfortable high-profit margin revenue (a.k.a. your ambitious income goal) without working every hour under the sun. Yes, this means we’ll brainstorm ways to increase the value of your offer or reduce delivery time.
After the Outstanding Gameplan session, you’ll receive a summary of what you wish to accomplish; you’ll have your unique method and essence in hand that you’ll be able to use immediately to communicate your awesomeness. Shout about it from the rooftops.
You’ll also receive my plan to move you forward because the first part is knowing the what and how, and the second is doing it. It’ll detail what you’ll need to do to accomplish the goal we identified with the best-fit Profit Zone programme (if any of those would work for you).
Because I designed the Profit Zone offers to give you the tools you need to build on your uniqueness and leverage buyer psychology to increase your profit in 1 or 3 days.
At the end of the 1 or 3-day sessions, you’ll have everything to start to sell your highly profitable offer immediately.
Previous payment from the Outstanding Gameplan is applied to the cost
How is this possible?
I have very clear, battle-tested, and proven processes and I make my own to-dos templated, so I don’t need to reinvent the wheel every time and can significantly shrink delivery times. Of course, this doesn’t mean you need the same thing as the previous client, still, the process and frame are the same, we just fill it with different stuff.
After working with Avon, Jagermeister, LG, Suzuki, Ford, Microsoft Office, Drogerie Markt, Procter & Gamble, and a lot of smaller ones to strategise, create campaigns and plans for them, just in 2021 alone I helped thousands of people with their businesses and gained hundreds of customers.
What does this mean for you? I’m only working on stuff that moves the needle. You need to take care of your money-generating tasks first and the ‘nice to haves’ just after. I work around the money-generating tasks rather than the nice to have.
Who am I? I’m Viktoria Thorbjorn an ex-athlete turned into an award-winning marketer. I became a marketing strategist, an economist, and a transformational coach by the power of universities and other educating bodies & have over 15 years of hands-on work experience in achieving incredible results and huge business transformations. (Ok, I admit, it’s over 20 years, but if you ask I’ll say I’m 28…)
Want to know if the Profit Zone is for you?
Profit Zone
1 day; 10am-1pm GMT & 2pm-6pm GMT
For clients who want a ridiculously simple way to develop content designed to sell their offer. Content that heavily uses buyer psychology and comes with a foolproof system that helps them create very quickly and efficiently high-quality content, not just for social media, that relates to their dream clients and makes them reach out to them.
This would not be possible without pinpointing their uniqueness first. And when I say uniqueness, I mean for them, their offer, and their business, as an overarching umbrella of uniqueness.
£13,000*
*Previous payment from the Outstanding Gameplan is applied to the cost
Profit Zone Plus
2 days; includes everything in Profit Zone + additional session 10am-2pm GMT
For clients who want to efficiently manage their leads, onboard and offboard clients with ease, without reinventing the wheel every time. We put together a simple system to help them increase their sales conversion and referral rate.
Also, optimise their sales process to enjoy better results with less work. This might mean that they’ll decide to stop taking discovery calls and use filtering by an application quiz funnel. By this point, their offer, messaging, content, and sales process lets people close themselves with minimal effort on their side.
This is my most popular Profit Zone package because it fulfills the needs of most services businesses I meet.
£18,000*
*Previous payment from the Outstanding Gameplan is applied to the cost
Profit Zone Mega
3 days; includes everything in Profit Zone Plus + additional session 10am-12pm GMT
For clients who want the complete package. We’ll create the most straightforward marketing plan on Earth for their business. And help them repurpose their content to be able to set and forget most of it. They’ll also get lots of goodies, templates, and mockups. And I’ll lift the lid on how they market themselves on social media and outside of social media. And they can grab my software cheatsheet and other stuff they need to be able to sell immediately.
£23,000*
*Previous payment from the Outstanding Gameplan is applied to the cost
What people are saying
Who am I?
I’m Viki Thorbjorn, an ex-athlete turned award-winning marketer. I’ve helped clients to go from making £9M in a year to over £20M in just 9 months. Or to save 6 figures in a client’s marketing budget whilst increasing their business growth by 270%. And just in 2021 alone I helped thousands of people with their business and gained hundreds of customers – will you be the next?
And I designed the Outstanding Gameplan to reveal the very unique, authentic essence of your business, letting you tackle the goals you care about, no matter how complex or ambitious they might seem.
Who’s a good fit to work with me?
You want better quality leads and more clients but you don’t want the “busy work”, you want to focus on money-generating tasks and you need a clear method you can follow
Your content doesn’t generate buzz and/or leads because it lacks the clarity and powerful, unambiguous positioning and messaging required to generate those leads
You don’t want to change niche or your offer (tweaking is fine) because it works but you need to up your game
You already know your material is great but for some reason, you’re stuck under the frustrating income ceiling that you want to smash through now
You’re confident in your ability to convert all your new leads into clients
Previous payment from the Outstanding Gameplan is applied to the cost