Do you make this mistake that prevents you from signing clients?

And when I say high-ticket clients, I’m talking about offers between 8k – 100k.

Signing high-ticket clients can be difficult and even scary if you need to convince people to sign up for your thing or if they don’t really understand if your thing is for them.

Let’s say you’re a coach and want to sell your coaching programme, and you tell how fantastic the result is that your clients experienced.

They felt relieved and passionate again and were very happy with your coaching. They include your name in their prays and really love everything you do.

Sounds good, right?

But you don’t really talk about your offer much in the sense of what you actually do. Sure, you talk about your containers, the timeline, etc., and how brilliant the result is (yup, you use those testimonials).

And there might be a few reasons you don't want to talk about the way you actually work;

your offer is not a cookie-cutter solution, and everything is personalised

you don’t want your competitors to steal your stuff

you don’t have a set programme; you really just improvise based on what your client wants

you are afraid of telling ‘everything’ and don’t know what to say that doesn’t give up everything

you have no clue about the actual transformation you’re offering

You see, quite a few of them are fear-based or operational issue-based. And all of these make it challenging to sell your high-ticket offer. Because let’s be honest, whilst we’re all very different and want very different stuff, we’re still exactly the same.

We all want health, wealth, happiness, great relationships, saving time, increase our prestige and popularity.

We all want the same things in life and in business. But we want to get there on a different path, using various tools that make us happy or work for our personalities.

So, whilst you ‘hide’ what you actually do in your offer, you’re making it more difficult for people to understand if your thing is for them. They want to know if you provide them with the tools, they want to use and fit their personalities.

You want to sell high-ticket offers, so you need to think of your buyers as they’re intelligent, sceptical and busy.

They don’t want to guess what you ‘actually’ do. They don’t want to hop on a ‘clarity/discovery/whatever’ call just to get some answers about your programme. They only want to do that when they want to know if YOU are a fit for them, not your programme. They don’t want to waste time and work to understand if you can help them or not.

It takes time, and time is a precious resource, and you can’t waste your prospect’s time by not giving them the info they need to make educated decisions BEFORE contacting you.

You can see so many offers that tell the benefits, talk about the features and why the offer is something the prospect really needs. Without giving a breakdown of the offer, so the prospect couldn’t possibly understand how things will work once they sign up and start working with them. And everything is so ambiguous. And yes, this leads to an increased number of refunds and chargebacks. And even negative reviews.

There’s an actual step-by-step process I use with my clients when we break down their offers in a way that influences an intelligent, sceptical and busy prospect to buy. I created this process based on many, many years of experience and tons of research. And it works because it helps them create a unique approach that gives enough information to make high-ticket sales significantly quicker and easier.

And after that, I also give them the best way to create content that 99% eliminates objections and convincing from the equation. Are you fancy getting your hands on my method? 😊 If so, just keep reading because I’ll share it with you below.

So how will we do this?

The first step is the Outstanding Gameplan.

First, we’ll look at your business, industry and your offer to understand why people buy from you and leverage buyer psychology to sign more clients. (I wrote a dissertation on the topic.) And we’ll find the unique essence of your offer that’ll put you above all similar offers to attract and impress your (prospective) clients.

And after that, we’ll do the math and your pricing to make sure your business can reach a very nice and comfortable high-profit margin revenue (a.k.a. your ambitious income goal), without working every hour under the sun. Yes, this means we’ll brainstorm ways to increase the value of your offer or reduce the time of delivery.

After the Outstanding Gameplan session, you’ll receive a brief summary of what you wish to accomplish. You’ll have your unique method and essence in hand that you’ll be able to use immediately to communicate your awesomeness. Basically, shout about it from the rooftops.

You’ll also receive my plan to move you forward, because the first part is knowing the what and how, the second is actually doing it. It’ll detail the things you’ll need to do to accomplish the goal we identified with the best-fit Profit Zone programme (if any of those would work for you).

Because I designed the Profit Zone offers to give you the tools you need to build on your uniqueness and leverage buyer psychology to increase your profit, in 1 or 3 days.

And before you ask, yes, the Profit Zone programmes are the distilled versions of my previous 3-months programmes with the same results. Yep, it works.

So if you’re a good fit and want to go further after the Outstanding Gameplan, you might grab one of the Profit Zone offers to progress further, which include the below steps and more.

We’ll find the best ways to grow your audience by checking on your existing results, resources & your personality. You can expect to work on your email marketing, social media & community-building activities.

We’ll put together a simple system & process that’ll help you increase your sales conversion & referral rate.

We’ll pinpoint your crystal clear & concise message & craft a few viral & engagement posts. You’ll write different posts following my proven method by leveraging buyer psychology to get the leads coming in. Then I review & critique your content.

We’ll optimise your sales process to increase your conversion rate, so you can enjoy better results with less work.

Together, we’ll create the simplest marketing plan on Earth for your business. And help you repurpose your content to be able to set and forget most of it.

By this point, your offer, your messaging, content & sales process basically lets people close themselves with very little effort on your side.

One of the versions of my Profit Zone method I used to help a client to go from making £9M in a year to over £20M in just 9 months. This method also helped me save 6 figures in a client’s marketing budget whilst increasing their business growth by 270%.

End result? You’ll be able to simplify your marketing, fine-tuning your marketing message and methodology so these won’t hold you back from rapid growth and peace in your business anymore.

No more working way too hard, talking to the wrong people and presenting your offers incorrectly.

Pretty simple, right? And very effective.

But this is not for everyone, so who's a good fit to work with me?

don't like to waste money on courses, programmes or figuring out by yourself, it’s easier to just go through the 2,5 hours session and get it done

don’t want to do the all too well known energy-draining activities of reading every boring/misinformed/half-info-packed blogs, watching countless videos/webinars with questionable experts and unavoidable pitches on how to stand out and make more profit

don’t want to stress about money objections, because if you’re incomparable, no one can compare your offers based on pricing. Yes, this means you can say hi to easy sales and people who want your stuff

don’t want to question yourself and copy the same old “I help” statements and their variations that do not help you, just put you in a box

don’t want to feel that you blend in a sea of sameness

don’t want to rethink all over again how you’ll hit those income goals and how you can decrease the time you spend working in your business simultaneously

Are you ready to scale your business to the next level?

How it works

Step 1

starts with the Outstanding Gameplan

The purpose of the session is to recognise the uniqueness of your business, so you can stand out of the sea of sameness. And once you become outstanding, we’ll find a way to increase your profit without working more.

All this in a 2,5 hours online session.

Step 2

let the ball roll with Profit Zone

The Outstanding Gameplan uncovers the unique essence of your offer that’ll put you above all similar offers. After that, with the Profit Zone, I’ll show you the simplified processes, crystal clear, concise messaging, content and the easiest marketing plan you need to sell NOW… If you don’t have the time to wait 3-6+ months to start making money.

All this in 1 or 3 days.

What people are saying

Who am I?

I’m Viki Thorbjorn, an ex-athlete turned award-winning marketer. I’ve helped clients to go from making £9M in a year to over £20M in just 9 months. Or to save 6 figures in a client’s marketing budget whilst increasing their business growth by 270%. And just in 2021 alone I helped thousands of people with their business and gained hundreds of customers – will you be the next?

And I designed the Outstanding Gameplan to reveal the very unique, authentic essence of your business, letting you tackle the goals you care about, no matter how complex or ambitious they might seem.

Do you make this mistake that prevents you from signing high-ticket clients?