Ah, Facebook, the social media platform that brings people together...
Everyone thinks you need to build this massive online follower base and whatnot to be successful.
In reality, you only need to be 10% different. That difference should come from 3 main differentiating things.
1, You need to pinpoint your uniqueness (this is what most people say to use as their USP, but that’s just a fragment of the whole picture).
2, You need to pinpoint the uniqueness of your offer (that’s precisely in the method)
3, and the uniqueness of your business (the overarching umbrella).
Yeah, it sounds good, but how could that make such a big difference? How could people decide to purchase your stuff instead of someone else’s similar offer?
Not your online follower base is the main thing that people consider when deciding about purchasing your offer. It has actually nothing to do with it. For real.
Yeah, you can say the follower base makes you look more like an authority, but as long you don’t want to be an influencer, you want to be an expert, that doesn’t change your ability to take on clients.
And the more ‘different’, ‘unique’ you are, the easier it is to take on clients. And just as a side note, with 500 followers, you are already a micro-influencer.
But don’t just take my word for it; check out these companies:
Nike vs Adidas
Louis Vuitton vs Chanel
Amazon Prime vs Netflix
McDonald’s vs Burger King
Lamborghini vs Ferrari
Tesco vs Lidl
Taco Bell vs Pizza Hut
These companies solve the same problem and work similarly, serving similar audiences. And at the same time, they couldn’t be more different.
Do you think you can gather that 10% difference to make yourself outstanding? Because if you do so, your growth rate, booking rate, and sales conversion rates all go up. You start to be incomparable.
Yeah, you can say goodbye to lengthy objection handling and inauthentic sales methods (the ones you secretly hate and dread).
And this is one of the things I can help you with within the Outstanding Gameplan.
Are you fancy getting your hands on my method? 😊 If so, keep reading because I’ll share it with you below.
So how will we do this?
The first step is the Outstanding Gameplan.
First, we’ll look at your business, industry and your offer to understand why people buy from you and leverage buyer psychology to sign more clients. (I wrote a dissertation on the topic.) And we’ll find the unique essence of your offer that’ll put you above all similar offers to attract and impress your (prospective) clients.
And after that, we’ll do the math and your pricing to make sure your business can reach a very nice and comfortable high-profit margin revenue (a.k.a. your ambitious income goal), without working every hour under the sun. Yes, this means we’ll brainstorm ways to increase the value of your offer or reduce the time of delivery.
After the Outstanding Gameplan session, you’ll receive a brief summary of what you wish to accomplish. You’ll have your unique method and essence in hand that you’ll be able to use immediately to communicate your awesomeness. Basically, shout about it from the rooftops.
You’ll also receive my plan to move you forward, because the first part is knowing the what and how, the second is actually doing it. It’ll detail the things you’ll need to do to accomplish the goal we identified with the best-fit Profit Zone programme (if any of those would work for you).
Because I designed the Profit Zone offers to give you the tools you need to build on your uniqueness and leverage buyer psychology to increase your profit, in 1 or 3 days.
So if you’re a good fit and want to go further after the Outstanding Gameplan, you might grab one of the Profit Zone offers to progress further, which include the below steps and more.
We’ll find the best ways to grow your audience by checking on your existing results, resources & your personality. You can expect to work on your email marketing, social media & community-building activities.
We’ll put together a simple system & process that’ll help you increase your sales conversion & referral rate.
We’ll pinpoint your crystal clear & concise message & craft a few viral & engagement posts. You’ll write different posts following my proven method by leveraging buyer psychology to get the leads coming in. Then I review & critique your content.
We’ll optimise your sales process to increase your conversion rate, so you can enjoy better results with less work.
Together, we’ll create the simplest marketing plan on Earth for your business. And help you repurpose your content to be able to set and forget most of it.
By this point, your offer, your messaging, content & sales process basically lets people close themselves with very little effort on your side.
One of the versions of my Profit Zone method I used to help a client to go from making £9M in a year to over £20M in just 9 months. This method also helped me save 6 figures in a client’s marketing budget whilst increasing their business growth by 270%.
End result? You’ll be able to simplify your marketing, fine-tuning your marketing message and methodology so these won’t hold you back from rapid growth and peace in your business anymore.
No more working way too hard, talking to the wrong people and presenting your offers incorrectly.
Pretty simple, right? And very effective.
But this is not for everyone, so who's a good fit to work with me?
don't like to waste money on courses, programmes or figuring out by yourself, it’s easier to just go through the 2,5 hours session and get it done
don’t want to do the all too well known energy-draining activities of reading every boring/misinformed/half-info-packed blogs, watching countless videos/webinars with questionable experts and unavoidable pitches on how to stand out and make more profit
don’t want to stress about money objections, because if you’re incomparable, no one can compare your offers based on pricing. Yes, this means you can say hi to easy sales and people who want your stuff
don’t want to question yourself and copy the same old “I help” statements and their variations that do not help you, just put you in a box
don’t want to feel that you blend in a sea of sameness
don’t want to rethink all over again how you’ll hit those income goals and how you can decrease the time you spend working in your business simultaneously
Are you ready to scale your business to the next level?
How it works
Step 1
starts with the Outstanding Gameplan
The purpose of the session is to recognise the uniqueness of your business, so you can stand out of the sea of sameness. And once you become outstanding, we’ll find a way to increase your profit without working more.
All this in a 2,5 hours online session.
Step 2
let the ball roll with Profit Zone
The Outstanding Gameplan uncovers the unique essence of your offer that’ll put you above all similar offers. After that, with the Profit Zone, I’ll show you the simplified processes, crystal clear, concise messaging, content and the easiest marketing plan you need to sell NOW… If you don’t have the time to wait 3-6+ months to start making money.
All this in 1 or 3 days.
What people are saying
Who am I?
I’m Viki Thorbjorn, an ex-athlete turned award-winning marketer. I’ve helped clients to go from making £9M in a year to over £20M in just 9 months. Or to save 6 figures in a client’s marketing budget whilst increasing their business growth by 270%. And just in 2021 alone I helped thousands of people with their business and gained hundreds of customers – will you be the next?
And I designed the Outstanding Gameplan to reveal the very unique, authentic essence of your business, letting you tackle the goals you care about, no matter how complex or ambitious they might seem.
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